Versiya Lab AcademyRU
25 November 2026Moscow · 10 places

Korean perm. One day with a teacher from Seoul

Hong Jihoon at a seminar in Seoul

Hong Jihoon demonstrates the technique on a live model; Oksana Prisyazhnaya shows how it is adapted to Slavic hair. A Beati solutions kit, practice on your own model and a month of work reviews are included in the price.

Book a place
150,000 ₽ · deposit 60,000 ₽ by 25 October

Who this day is for

01

A stylist who already does perms

Wants the Korean result - a soft wave after washing - with solutions that work on Slavic hair, not just in photos from Seoul.

02

A salon owner

Looking for a service priced at 18,000-39,000 ₽ that almost no one in the city offers, and for a stylist who can learn it in a day.

03

Someone opening their own studio

Wants one strong service instead of ten ordinary ones. After the course, the machine and solutions come through Versiya Lab, with no supplier hunting.

How this course came about

Told by Oksana Prisyazhnaya, founder of Versiya Lab.

Hong Jihoon with students at a MASSTIGE HAIR Academy seminarOksana Prisyazhnaya and Hong Jihoon at the mannequin during one-to-one trainingMASSTIGE HAIR Academy certificate No. 344 issued to Oksana Prisyazhnaya
March 2026
Seoul, MASSTIGE HAIR Academy. A group of Korean stylists at Hong Jihoon's seminar on restorative Korean digital perm. Certificate No. 344.
Moscow, spring
The first procedures in the studio. There was a wave, but not the one I had seen at the academy. I started looking for the reason.
A Korean client
The same technique, the same solutions - and a result exactly like in Seoul. It became clear: the method had to be adapted to our hair, not replaced.
August 2026
One-to-one training with Hong Jihoon: we fine-tuned the digital perm for Slavic hair and covered root volume, cold perm and six winding methods.
Now
A procedure clients book at 18,000-39,000 ₽. And Hong Jihoon is flying to Moscow to show it to you in person.

Why learn this

Almost no one in the city offers this

A Korean machine, Beati solutions and adaptation to Slavic hair - we have not come across another place in Moscow that brings all three together.

A high price per service

One procedure costs 18,000-39,000 ₽, 30,000 ₽ on average. Ten clients a month bring in about 300,000 ₽ in revenue.

A new service or a new profession

For a stylist - an extra service in their own studio. For a beginner - a profession that lets you open a studio and earn with your hands.

Done by hand, not by AI

A perm cannot be generated and cannot be ordered online. In the age of AI, this is work that stays with people.

Programme of the day

Times are approximate; participants will receive the exact schedule
10:00
Hair diagnosis and a test strand: the signs the teacher uses to choose the solution and the timing
11:00
Winding: Hong Jihoon demonstrates on a live model, you repeat straight away on your own mannequin
13:00
Working with Beati solutions: application, processing time, neutralising with collagen
14:00
Lunch
15:00
The machine: temperature 60-120 °C, timing, checking the result
16:00
Adapting to Slavic hair: what Oksana changed after Seoul and why
17:30
The model's result, aftercare, questions and answers, handing out the solution kits
after
Practice on your own model in the studio or online, and a month of work reviews

Who teaches

Hong Jihoon at a seminar in Seoul

Hong Jihoon

Creative Technical Director, MASSTIGE HAIR Academy (Seoul)

Head of the MASSTIGE HAIR salon, 30 years of practice. Author of the books "Hong Jihoon's Jewel Hairstyles" and "My Hair Color Style". Salon Fit System course. The first to teach Zone & Section in Korea.

Read more about the teacher
Oksana Prisyazhnaya

Oksana Prisyazhnaya

Korean digital perm teacher, founder of the Versiya Lab studio

Two years of searching and two months of preparation, then training in Korea and the opening of the studio. Trained with Hong Jihoon in Seoul in March and August 2026 (certificate No. 344, one-to-one training). Does perms for clients of her studio in Moscow.

Read more about the teacher

What you get

  • A full day with two teachers and interpreting
  • A Beati solutions kit for practice
  • Practice on your own model in the studio or online, at no extra cost
  • Reviews of your work for a month after the course
  • A Versiya Lab certificate of participation
  • Solutions and the machine after the course - through Versiya Lab

There are no student reviews yet: this is the first course with Hong Jihoon in Moscow. We would rather say so honestly than make them up.

25 November 2026 · Moscow
150,000 ₽

Deposit of 60,000 ₽ by 25 October, the balance under the contract. The deposit is refunded in full if the group is not formed or you cancel by 25 October; after 25 October, minus the actual costs of organising the day.

The button opens your messenger with a ready-made message. The website does not collect data. Privacy Policy · Consent

Where it takes place

Moscow; the exact address is sent to participants after booking. Starts at 10:00 and ends at about 18:00. We will help out-of-town participants find a hotel nearby.

Questions

Is this a bio perm?

No. This is a Korean digital perm with Beati solutions - different chemistry and a different result.

Do I need my own machine?

A machine is provided at the course. Afterwards, the machine and solutions are available through Versiya Lab.

What document will I receive?

A Versiya Lab certificate of participation. The masterclass is not an educational programme.

What if the group is not formed?

The 60,000 ₽ deposit is refunded in full.

What do I need to bring?

Nothing. Every participant works on their own mannequin; mannequins and all winding tools are provided.

ProgrammeMessage on Telegram